Thank you for taking the time to complete The Great Pitch Poll 2025!

This is an annual survey amongst those who work at communication agencies.
Your opinion will help build an important perspective of our industry's Business Development practices and in particular pitching and its impact on wellbeing. The aim is to help improve how the communication industry goes about pitching.

The data collected will be aggregated and anonymised, to show trends in the New Business discipline at agencies around the world and will be published during February 2025, accompanied by a report that will be shared with relevant media outlets.